Integrate Ayurveda
A serene, empowering, and approachable identity for a modern Ayurvedic coach.
For Integrate Ayurveda, our goal was to create a brand identity that mirrors the founder’s gentle guidance for women through life’s transitions. Rooted in the ancient teachings of Yoga and Ayurveda yet shaped by a modern sensibility, the brand needed to feel empowering, empathetic, and deeply calming. Every element was crafted to reflect Integrate Ayurveda’s commitment to sincere guidance, holistic wellbeing, and practical spirituality.
PROJECT SCOPE
Brand Design
Creative Direction
Web Design
Print + Layout
INSPIRATION
Serene
Approachable
Calming
CLIENT
Integrate Ayurveda
Burlington, VT
DATE
September 2023
The Result
The final design features soft, nature-inspired colors, sophisticated typography, and custom brand illustrations that weave in texture and warmth. Thoughtful photography direction — emphasizing natural moments and earthy, human-centered scenes — supports a visual style that feels genuine, uplifting, and serene. Subtle textures like tree rings layer in symbolism, reinforcing the brand’s connection to ancient wisdom and personal growth.
The Integrate Ayurveda brand now offers a welcoming, trustworthy presence for clients seeking balance, health, and a personalized path to wellbeing. It captures the studio’s spirit of calm empowerment and creates a consistent, nurturing experience across every client touchpoint.
More like this
