Kathryn Hufton Design
A refined identity for a New England interior design studio, created to feel both timeless and inviting.
For Kathryn Hufton Design, our goal was to build on an already strong foundation, refining the brand identity to better reflect the studio’s practical yet sophisticated sensibility. Inspired by Kathryn’s elevated style and modern take on traditional design, the new branding highlights the values of collaboration, trustworthiness, and originality — all while appealing to discerning homeowners seeking a true design partner.
PROJECT SCOPE
Brand Design
Creative Direction
Web Design
Print + Layout
INSPIRATION
Sophistication
Pattern
Elegance
CLIENT
Kathryn Hufton Design
Wellesley, MA
DATE
April 2024
The Result
The final design features crisp typography, a refreshed logo system, and a sophisticated color palette, balanced by elegant, textile-inspired touches. Every detail — from logo refinements to the sophisticated yet welcoming tone of the photography direction — was chosen to evoke Kathryn’s sensibility and warmth, making the brand feel polished.
Kathryn Hufton Design’s new brand identity offers clients an experience that feels stylish yet accessible, blending tradition with a fresh point of view. It positions the studio as a trusted and collaborative partner, creating spaces that are both vibrant and deeply personal.
More like this
